The success story of the founder of nasty gal
Sophia Amoruso is the epitome of a self-made entrepreneur. Amoruso founded Nasty Gal in , bootstrapping it from the ground up into a highly successful e-commerce store. She did this with no investors, no loans, and no help.
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Just her drive, hustle, and a keen eye for fashion. Her story proves that with determination and resourcefulness, anyone can bootstrap a startup to success. This article tells the tale of how Sophia Amoruso achieved the entrepreneurial dream. Sophia Amoruso grew up in Northern California. Her parents divorced when she was a child, and she bounced between households.
She felt lost and alone, often skipping school and rebelling. By age 15, Amoruso was dumpster diving for food outside supermarkets.
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She also stole books and resold them on eBay to earn money. She realized she had an eye for products people wanted to buy. After moving out on her own at 17, Amoruso held various jobs. She worked at a record store, dabbled in hitchhiking and petty theft, and even tried community college. In her early 20s, Amoruso developed a passion for vintage clothing.